Breeding Program
Charellen Poll Herefords is based at Pearsondale approximately 5 kilometres west of Sale in Gippsland, Victoria. The stud was established in 1994 with the purchase of sires and females from Willack, Palarang, Taradale, River Perry and Guilford Poll Hereford Studs.
The cow herd numbers approximately 60 head. Our calving is typically in March and April.
Heifers are retained each year based on EBV’s and phenotype. Normally 8 to 10 young bulls are retained for sale at Beef week and throughout the year. Selected bulls will offered for sale at the Gippsland Performance Herefords Auction Plus sale in September.
Sires
Our most recent sire is Days Nostradamus (DAYT075) purchased at the 2024 Days Bull Sale. He has great confirmation with a dark coat and excellent eye pigment. We have a number of 2025 autumn born calves sired by him that have very similar phenotype. We are very pleased with them and look forward to our spring drop.
Our 2024 calf drop included A.I. Sires. Super Sire Wirruna Smokin Joe (WNAS010), Super Sire Wirruna Steakout (WNAS457) and Koanui Layer P028. All showing excellent phenotype and high Index figures.
Our 2025 spring calf drop will include the above A.I. sires with the inclusion of Kanimbla Power Quest (MXMQ006).
Breedplan
All our animals are Breedplan recorded. We measure for birth, 200, 400 & 600 day weights. All animals are DNA tested for sire verification and free of any genetic conditions.
Retained bulls and heifers are scanned for EMA, IMF and fat. Sale bulls are inoculated against and tested for Pestivirus. Our aim is to provide reliable data into the Breedplan EBV’s.
Our goal is to continually improve our herd and produce cattle with excellent phenotype and docility traits backed up by above average Estimated Breed Values.